Custom Report: Day-Part Analysis

Day-Part Analysis reports allow us to find out the stats for hours of the day or days of the week. This can only be found by setting up a custom report. Custom Reports can hold multiple tabs (example: for a Custom Report on Day-Part Analysis we can have a tab for Day of the Week and a tab for Hour of the Day)

Useful custom reports:

Once the custom report is set up we can add Secondary Dimension and filter to find stats for a particular edition.

1. Report by Day of the Week

Creating the custom report

In Customization click “+ New Custom Report”.

Choose a Title for the report: ‘Day Part Analysis’. Choose a Name for the first report tab: ‘Views by Day of the Week’.

Choose Explorer for the report type.

Add the Dimensions: ‘Day of the Week Name’

Add the Metrics we want to track in this report: ‘Screen Views’, ‘Unique Screen Views’, ‘Avg. Time on Screen’.

2. Report by Hour of the Day

Creating the custom report

Under Report Content click ‘+ add report tab’.

Choose a Name for the second report tab: ‘Views by Hour of the Day’.

Choose Explorer for the report type.

Add the Dimensions: ‘Hour’

Add the Metrics we want to track in this report: ‘Screen Views’, ‘Unique Screen Views’, ‘Avg. Time on Screen’.

3. Report by edition

When viewing the report add a Secondary Dimension: ‘Pugpig Edition Name’

Click advanced and chose the dimension: ‘Pugpig Edition Name’. Input the edition name: Example - ‘Which? February 2013’.

You can now view the most popular days of the week or hours of the day for Pugpig Edition ‘Which? February 2013’ across your selected date range: